Nike's new CEO, Elliot Hill, admitted things "haven't been easy" for the brand in a message to staff. Hill, a Nike veteran, ...

The NBA has transitioned through brands like Wilson, Sand Knit (Champion), and Reebok. In 2015, Nike became the NBA’s ...

Nike's new CEO will likely focus on repairing relations with retailers to boost demand, a strategy that took a back seat ...

Over the course of over 30 years, he worked his way up to top management. Management experts say the company veteran could ...

Nike, struggling from rising competition and its own strategy mistakes, is making a major shakeup. The athletic giant announced Thursday that CEO John Donahoe will retire next month and will be ...

As Wilson's popularity continues to rise, so does the use of her "one leg sleeve" fashion trend that is running rampant ...

Serena Williams has received a new Nike lifestyle sneaker to call her own as part of the fall Serena Williams Design Crew ...

Nike has unveiled the Nike Kobe 5 Protro Year of the Mamba, set for release in 2025. Meanwhile, Nike is releasing Green ...

Decades ago, Nike created a TV commercial for Air Jordans in which Mars Blackmon, a fictional character portrayed by Spike ...

Nike's recent struggles are real, as sales growth has stalled. The company only grew revenue by 0.3% its last fiscal year ...

Kar L’Art De L’Automobile is deepening its Nike relationship with its first sneaker collaboration with the Swoosh.

The Giants will introduce different City Connect uniforms for 2025, ending the three-year run in the original iteration with ...