Finding the right marketing channels to promote your business is tricky. There are dozens of marketing channels, but your ...

But where do you start? And once you have a brand, how do you promote it? Today, we’re going over how to create a brand and ...

To promote eco-friendly practices, brands must first reflect sustainability in their core values. Consumers can easily detect superficial "greenwashing," which is when companies market themselves ...

Hummingbirds is a female-founded startup that connects hyperlocal content creators with brands that reward them for sharing ...

For instance, another woman went viral earlier this year when she shared that a brand used her likeness to create a deepfake video to promote erectile dysfunction pills. Finally, Stanford University ...