Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

A dedicated agency design unit, one of several to launch this year, could help VML capitalize on ongoing demand for brand ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

The design community fêted the arrival of the brand’s warm minimalist outpost with drinks, cheer, and plenty of covetable ...

The beloved coffee chain has officially unveiled its new holiday cup mere days after it revealed that it would be adding a ...

Ardmore Home Design, a home décor wholesaler, acquired the 282,377-square-foot warehouse at 918 S. Stimson Ave. in the City ...

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

By investing in a comprehensive design strategy, businesses can avoid costly iterations, ensure efficient development and ...

Bombardier is proud to announce that its new brand evolution has been recognized with the internationally established “Red ...

The angular Cubitus is now the new face of Patek Philippe’s sports watches, marking the end of an era in which the ...

With the concept debut apparently scheduled for next month, the production vehicle is reportedly on track to be revealed in ...